China’s First Domestic Whisky Production - Scottish & Newcastle

sn new meitu 1
18 November 2014

Scottish & Newcastle plc was a brewing company head-quartered in Edinburgh, Scotland, which expanded significantly from its home base to become an international business, with production volumes of production and sale of beer in China growing almost tenfold.

The Company was founded by Grizel Syme who ran her deceased second husband's brewery. And by 1985, the company had become a regional brewer focused on Scotland and the North of England, ranked number five in the UK and selling around 6 Mhl per annum. 

In July 2003, S&N acquired the Bulmers cider business, adding the Strongbow, Scrumpy Jack and Woodpecker brands to its portfolio, together with the UK's biggest cider mill and orchards in Hereford.

E.L.I.Holdings assisted Scottish & Newcastle, the world’s fourth largest brewing company, in China. E.L.I.Holdings assisted their entry into China through a licensee for McEwan’s Export and later helped Scottish & Newcastle acquire a 19.5% stake in Chongqing Breweries worth GBP 15 million, become China’s first domestic whisky production. 

Share this article

Latest news & events

UK University Ranking 2016 - The Times

2016-06-03 09:10:01
The collaboration of China-Britain education project between ELM Education Ltd and Beijing No 80 High School has achieved gratifying results in the entrance examination for year 2016, and has hit a new record high.

Our 20th Anniversary Celebration

2016-03-17 14:20:21
ELI Holdings marked their 20th anniversary with a celebration at the Milton Gallery London in February 2016.